Our Mission

Jewish Educational Media (JEM) is a unique not-for-profit audio-visual archive, production facility, and resource center located in the Crown Heights section of Brooklyn, New York. 

JEM houses a world class archive, comprising of thousands of hours of film, videotape, audio, and hundreds of thousands of photographs documenting the Chabad-Lubavitch movement and the visual legacy of the seventh Rebbe, Rabbi Menachem Mendel, who led the movement from 1951 until his passing in 1994. Under his leadership, Chabad-Lubavitch transformed itself from a small movement devastated by the Holocaust to a worldwide community which helped shape the agenda of world Jewry. 

Over the years JEM has produced diverse types of high-quality educational productions. Documentaries and educational videos were released in a style similar to that of PBS programs. Today, a team of fifteen producers, video editors and researchers works full-time in JEM’s production effort. Avid Media Composer suites joined together by an Avid Unity round off a full professional production house.

In 2004, Jewish Educational Media recognized that precious archival materials were at risk of being ravaged by the test of time. The threat of media degradation, which looms over historic collections the world over, forced the organization to make a significant shift. It launched a massive undertaking: to gather, restore, preserve, and provide access to its legacy collections.

JEM’s ambitious goal of building a world-class archive, while continuing to maintain the pace of its ongoing educational releases was massively expensive, but also stunningly successful.


Millions of young Jews are waiting to be inspired, and to be taught about their heritage. The Rebbe has inspired hundreds of thousands of people who, in turn, have changed the face of Jewry. Today his recordings continue to inspire so many millions more, through the miracle of technology.

JEM is constantly adding new innovative gateways online, to access the recordings, and to enable the wider world to learn and be inspired by the timeless messages from the Rebbe.